Design out the short life.
Circularity begins upstream: durable construction, safe chemistry, repair access, useful information and business models that do not depend on constant replacement. It is not just an end-of-pipe recycling story.
Keep value moving.
Resale, rental, repair, remaking and textile recovery can all have a role. Each works differently and needs honest measurement. A circular claim is stronger when it describes what stays in use, for how long, and what it replaces.
Culture belongs here.
Fashion is art, music, image, memory and scene-making. A slower system should not be visually timid. It should make room for experimentation and joy while asking material systems to carry less needless volume.